You asked for it and now it's finally here! As of today, 3rd March 2010, the online Alfa Romeo Store will be open, satisfying the frequent requests of “Alfisti” throughout Europe.

The website, which reproduces the brand’s sporty and attractive style, includes a wide array of Licensed Products from renowned brands, such as Jaggy and Italia Independent, in collaboration with Alfa Romeo. Additional products include clothing, gift ideas, exclusive accessories and a variety of other merchandising items.


What are you waiting for! Visit the new Alfa Romeo Store immediately and satisfy the “Alfista” lurking within you!

The Fashionist, aka Fosco Giulianelli, returns home to Stockholm to collect his thoughts after driving the Alfa Brera Italia Independent through seven of Europe’s fashion and style capitals: Milan, Zurich, Paris, London, Antwerp, Berlin and Stockholm.

The conclusion of his tour marks the start of the second stage of The Style Roads project -  the StyleBook phase.

The StyleBook  gathers roughly fifty of the tour’s most beautiful and representative pictures which collectively illustrate the hundreds of people, ideas and styles that Fosco chanced upon during his journey and that, in his opinion, establish the trends for the coming seasons.

Once you enter the website, the images appear in full-screen mode in the All City Selection section, updated on a regular basis.

A complete backstage picture and video retrospective will be published for each leg of his journey (look for a new one every 15 days or so), together with a City Guide containing Fosco’s personal selection of hotels, restaurants, nightspots and “cool” venues to visit in each capital.

Come discover the trends of the first leg in Milan, right away!

Pictures, video clips and the City Guide are already online: http://www.alfabrera-i-i.com/stylebook.html?lang=en .

The new "Compact" architecture featured by Giulietta ensures comfort and driveability on everyday roads coupled with exceptional sporty performance on the more demanding routes.
Let’s take a closer look at the main features.

Floor pan and chassis
Both components are made with a combination of tempered steel, high and ultra-high resistance materials and Xenoy (a thermoplastic material), which make the car more resistant, performing and lightweight. Moreover, the floor pan is modular and can thus be fitted on cars with different wheelbases.

Handling and comfort
Alfa Romeo Giulietta ensures excellent comfort levels, thanks to the following features:

- A new suspension layout. The McPherson front suspension is made of aluminium which makes it more rigid and light compared to cast-iron suspensions (4 kg less), while the rear suspension consists of an "evolved" multi-link version with aluminium arms (10 kg less compared to a normal multi-link suspension).
- A new electric power steering system.
- A climate control system that reduces fuel over-consumption by 30% compared to traditional systems.
- A significant reduction in noise and vibrations.

Passive safety
The new third load path increases passive resistance to shocks, thereby ensuring maximum protection for the vehicle occupants.  Moreover, Alfa Romeo Giulietta is equipped with the following:

- 6 standard airbags
- three-point safety belts with double pretensioners and load limiter
- collapsible pedal unit and steering column
- second-generation anti-whiplash system
- Isofix attachments

Active safety
The "Compact" architecture enhances the three driving modes of the Alfa Romeo Giulietta, namely Dynamic, Normal and All Weather; these are controlled by the DNA system that allows for modifying the operating parameters of the engine, gearbox, steering system, Q2 and VDC (stability control system).

Moreover, an additional two functions will debut on the Giulietta:

- The "Pre-Fill" function that provides maximum brake responsiveness, through the VDC system.
- The Dynamic Steering Torque (DST) system that intervenes on the steering wheel to ensure the correct execution of the most difficult manoeuvres.

Here are pictures of the "Compact" architecture, the front and rear suspensions.

Maserati has chosen the Alfa Romeo MiTo to be the courtesy car for their customers, customers who share our passion for the classic Italian style, sports car character and elegance that have always distinguished Alfa Romeo cars.

One hundred MiTo cars will soon take to the streets throughout Europe, each one equipped with a range of exclusive and elegant features, including:

- Maserati Ocean Blue paintwork
- 170 HP turbocharged MultiAir 1.4 petrol engine, the best performing Alfa Romeo engine
- Frau leather seats
- dual-zone climate control
- leather steering wheel with radio and telephone controls
- 18” alloy wheel rims
- rear spoiler
- sporty rear bumper
- aluminium pedal unit
- map radio navigation system to drive throughout Europe
- Blue&Me hands-free system with USB port
- bi-xenon lamps
- Dynamic Suspension system

In addition, the MiTo for Maserati comes with two additional features that make this car even more special:

- A ‘Limited Edition’ badge on the climate control unit.
- Special aluminium kick plates bearing the words Alfa Romeo for Maserati.

Through this initiative, the European Maserati dealer network confirms its devotion to their brand’s philosophy, offering its customers a uniquely styled car studied down to the smallest detail and displaying an exceptional sports car character.